Nike introduces plus-size mannequins at London store. So inspirational, says the internet


first_imgIn order to “celebrate the diversity and inclusivity of sport,” US sportswear giant Nike introduced plus size mannequins at its flagship store in London last week. A picture of the mannequin, wearing a black Nike sports bra and track pants, at the women’s floor of the Oxford Street store, was shared online and the news has been trending ever since.Activewear for several body types is now available at the women’s floor in the Oxford Street store of Nike. In its report, CNN shared a press release in which Nike said, “To celebrate the diversity and inclusivity of sport, the space will not just celebrate local elite and grassroot athletes through visual content, but also show Nike plus size and para-sport mannequins for the first time on a retail space.”NIKE June 8, 2019The third floor of the store has been renovated to “highlight a full range of athlete figures,” the release said, adding that “the space shows multiple plus-sized and para-sport mannequins, a first for the city’s store.”Twitter is pretty much impressed with this and applauded Nike for their stance. Pictures of the mannequin are all over Twitter and netizens are floored.Sample these tweets:If you want a vision of the future, imagine a Nike plus size mannequin…..#Orwell1984 Machine (@selfbuildingm) June 8, 2019Nike’s plus-size mannequins are so damn cuuute and inspirationalshairax (@indayshairah) June 8, 2019Round of applause for Nike Town in Oxford Street opening up a women’s clothing area on the 3rd with plus size mannequins #westand June 7, 2019NIKE takes a big leap in History by introducing plus-size mannequins. #JustDoIt Gogoi (@pallav_) June 8, 2019EMPOWERING: @Nike debuts plus-size and para-sport mannequins at its London’s Oxford Street store in order to show that fitness doesn’t come in just one size. #marketing #sportsbiz (via @designtaxi) Cannon (@cannonjw) June 6, 2019What do you think of this step taken by Nike?ALSO READ: Frogs married off in grand ceremony in Karnataka to please rain gods. Watch viral videoALSO READ: Anand Mahindra posts video of a club in Greece playing Lamberghini. Twitter hails India’s soft powerALSO WATCH | Man forces himself on child at Riyadh malllast_img

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